• Market Impact Associate Consultant

    Job Locations US-CA-San Francisco | US-TN-Nashville
  • Overview

    Fuel your intellectual curiosity and professional growth. Forrester is an idea company, where smart, motivated, curious people bring a diversity of opinions and the courage of their convictions to collaborate on ideas that change the course of business. Most of all, bring a point of view; here, every voice has value. At Forrester, you’ll work with innovative clients at emerging and established brands; these are the business and technology leaders we inspire and who inspire us. The Forrester experience is built on a singular, powerful purpose: to challenge thinking and lead change.


    About This Role:


    The Market Impact practice helps our clients tell great stories, fueled by data and objective analysis, which will amplify and elevate their market presence and engage their buyers. Primary projects for this role include custom market research and analysis as well as creation of marketing content for technology marketers.


    The Market Impact Associate Consultant plays a crucial role, working with Senior Consultants, Analysts, and other consulting staff to scope, manage, and deliver these custom engagements. The Associate Consultant manages the collection and analysis of quantitative and qualitative data through surveys and interviews; and contributes to the creation of high-quality, research-based consulting deliverables that our clients will ultimately publish widely as part of their content marketing programs.  He or she is responsible for setting project plans and timelines and schedules and facilitates client interactions. Associate Consultants also act as the operational engine of the practice, maintaining and innovating processes, tools, and data that drive the efficiency and quality of our team and products. Travel will be rare (1-3 times annually).


    • Execute custom quantitative and qualitative research and other project methodologies and hone research design and analysis skills. Support senior consulting staff on research/survey design, coordinating executive interviews and managing quantitative data gathering and back-end data aggregation, analysis, and visualization work to support deliverables.
    • Act as a project facilitator and key contributor to consulting projects sold to senior-level marketing executives at large/global technology organizations.
    • Develop project plans and meeting agendas, set milestones, coordinate internal and external resources and schedules to ensure project delivery, manage project expenses and revenue, and monitor progress against client and internal commitments.
    • Contribute to client satisfaction and project quality, focusing on project outcomes and client value, including responsibility for overall polishing/editing of project deliverables.
    • Manage third-party agencies to field custom research for projects (including vendor selection, data quality control, and adherence to project deadlines).
    • Lead and support operational initiatives contributing to the success and growth of the Market Impact practice – e.g., repositories, value capture, sales enablement tools and data, templates, process improvements, etc.


    • BA/BS with a strong academic record with three-plus years of experience in a client/project management, market research, marketing, or editorial/communications role. B2B and technology experience preferred.
    • Demonstrated capabilities in research, including familiarity with statistical methods and strong Excel skills; working knowledge of statistical software/tools (e.g., SPSS, MarketSight, SurveyMonkey) is a plus.
    • A strong aptitude for and/or experience in project management; experience with vendor management is a plus.
    • Superior communication skills, including presenting, writing, and data visualization with a high degree of intensity, follow-through, and collegiality. The ability to collaborate across and outside the organization to meet your client’s needs.
    • A long-term desire to become a high-performing, autonomous Consultant delivering research/data-driven engagements to high-level marketing executives.
    • Exceptional attention to detail and ability to effectively manage multiple projects and tasks at a time.


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    FLSA Status:



    Forrester Research, Inc. is an Equal Opportunity/Affirmative Action Employer that is committed to equal employment opportunity for all qualified individuals without regard to race, color, religion, national origin, ancestry, sex, age, disability, sexual orientation, gender identity and expression, marital status, genetic information, military service, veteran status, or any other status protected by applicable law. Minorities, Women, Individuals with Disabilities, and Veterans are especially encouraged to apply.


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